Virtual Data Room Cost: Complete Pricing Guide & Calculator 2025
Traditional VDRs cost $400-$5,000+ monthly with opaque pricing models (per-page fees, per-user charges, storage limits), according to Capterra VDR research. Meanwhile, businesses report spending $5,000-$15,000+ per deal due to unexpected overages and hidden fees—creating demand for transparent, predictable pricing.
Peony provides transparent per-user VDR pricing: unlimited data rooms at $40/user/month (no per-page or storage fees), complete features included, and no hidden costs. Purpose-built for predictable data room budgets.
Here's your complete guide to virtual data room pricing in 2025.
VDR Pricing Models Explained
1. Per-Page Pricing (Legacy Model)
How it works: Charge $0.40-$1.00 per page stored
Example calculation:
- 1,000 page data room
- $0.50 per page
- Cost: $500 base + monthly fees
Problems:
- Incentivizes limiting information (fewer pages)
- Difficult to predict costs
- Penalizes comprehensive diligence
- Outdated model from physical data room era
Who still uses it: Some legacy VDR providers, declining popularity
Hidden costs:
- Page count varies by interpretation
- Reformatting can multiply pages
- Each version counts separately
- Overage fees common
2. Per-User Pricing
How it works: Charge $15-$250 per user per month
User tiers:
- Admin users: $100-$250/month
- Regular users: $25-$50/month
- Viewers: $15-$25/month (some providers)
Example calculation:
- 2 admins × $100 = $200
- 5 users × $30 = $150
- Total: $350/month
Problems:
- Costs escalate with team size
- Limits collaboration (fear of adding users)
- Complex user management
- Annual commitments typical
Who uses it: DocSend ($15/user), Box ($20-$35/user), many enterprise VDRs
3. Storage-Based Pricing
How it works: Charge $60-$77 per GB per month
Example calculation:
- 10 GB data room
- $70 per GB
- Cost: $700/month
Problems:
- Expensive for video/media files
- Difficult to estimate needs
- Overage fees punitive
- Incentivizes compression/quality reduction
Who uses it: Smaller VDR providers, file storage services
4. Flat-Rate Pricing (Modern Model)
How it works: Fixed monthly/annual fee for unlimited usage
Typical ranges:
- Budget VDRs: $250-$400/month
- Mid-tier: $400-$1,000/month
- Enterprise: $1,000+/month (or custom)
Includes:
- Unlimited pages
- Unlimited storage (or generous limits)
- All features
- Predictable costs
Advantages:
- Cost predictability
- No usage anxiety
- Encourages comprehensive materials
- Simple budgeting
Who uses it: SecureDocs ($250/month), modern VDR providers
Note: Some providers like Peony use per-user pricing ($40/user/month) with unlimited data rooms and features.
Provider-by-Provider Pricing
Peony Pricing
Pro: $40/user/month
- Unlimited data rooms
- All features included
- Advanced analytics
- Custom branding
- Team features
- Enterprise security
Enterprise: Custom - API access, SLA, dedicated support
What's included (all plans):
- Unlimited data rooms
- Unlimited documents
- Unlimited storage
- Page-level analytics
- Bank-grade security
- Mobile access
- No hidden fees
Cost per deal: $40/user/month (scales with team size, no deal-based fees)
DocSend Pricing
Plans:
- Personal: $15/user/month
- Standard: $65/user/month
- Advanced: $250/month (3 users)
- Data Rooms: $300/month (3 users)
Cost per deal (3-person team):
- Data Rooms plan: $300/month
- Annual: $3,600
Limitations:
- Per-user fees above 3 users
- Limited data rooms (not unlimited)
- No free plan
iDeals Pricing
Model: Custom per-project pricing
Typical costs:
- Small deal (less than 5 GB): $600-$1,000/month
- Medium deal (5-20 GB): $1,000-$2,000/month
- Large deal (20+ GB): $2,000-$5,000+/month
Cost per deal: $6,000-$20,000+ for 6-month project
Intralinks Pricing
Model: Enterprise custom pricing
Reported costs:
- $1,000-$2,000/month (small deals)
- $2,000-$5,000/month (typical M&A)
- $5,000+/month (large transactions)
Cost per deal: $10,000-$50,000+ depending on complexity
SecureDocs Pricing
Flat-rate: $250/month
What's included:
- One data room
- Unlimited users
- Unlimited documents
- Basic features
Limitations:
- Additional rooms cost extra
- Basic features only
- No AI or advanced analytics
Firmex Pricing
Model: Per-project custom quotes
Typical costs: $300-$1,000/month per project
Cost per deal: $3,000-$10,000 for typical transaction
Ansarada Pricing
Model: Enterprise custom pricing
Typical costs: $500-$2,000+/month
Cost per deal: $5,000-$20,000+ for project lifecycle
Cost Comparison Calculator
Scenario: Startup fundraising (4-month process)
Provider | Monthly | 4 Months | Savings vs. Peony |
---|---|---|---|
Peony Pro (2 users) | $80 | $320 | Baseline |
DocSend Data Rooms | $300 | $1,200 | $880 (73% more) |
SecureDocs | $250 | $1,000 | $680 (68% more) |
Firmex | $500 | $2,000 | $1,680 (84% more) |
iDeals | $1,000 | $4,000 | $3,680 (92% more) |
Intralinks | $2,000 | $8,000 | $7,680 (96% more) |
Scenario: VC managing 10 portfolio companies (annual)
Provider | Structure | Annual Cost | Savings vs. Peony |
---|---|---|---|
Peony Pro (1 user) | Per user | $480 | Baseline |
DocSend (per company) | 10 rooms | $18,000 | $17,520 (97% more) |
Traditional VDR | Per project | $30,000-$60,000 | $29,520-$59,520 |
Hidden Costs to Watch For
Common additional fees:
Setup and implementation:
- $500-$5,000 one-time (traditional VDRs)
- Peony: $0
Training:
- $1,000-$3,000 (enterprise VDRs)
- Peony: $0 (intuitive, no training needed)
Storage overages:
- $50-$100/GB over limit
- Peony: Unlimited storage
User overages:
- $25-$250 per additional user
- Peony: Transparent $40/user pricing, no surprise fees
Support:
- $500-$2,000/month for premium
- Peony: Included all plans
Early termination:
- 50-100% of remaining contract
- Peony: Month-to-month (cancel anytime)
Project extensions:
- 20-50% monthly rate increase
- Peony: Same per-user rate
Total hidden costs: $2,000-$10,000+ with traditional VDRs
Money-Saving Strategies
Negotiate Pricing
For enterprise VDRs:
- Request multiple quotes
- Create competitive tension
- Negotiate contract length
- Bundle multiple projects
- Commit to longer terms (if confident)
Negotiation leverage:
- Competitive alternatives
- Volume commitments
- Referral agreements
- Case study participation
Choose Right Pricing Model
Match to your needs:
Infrequent use (1-2 deals/year):
- Consider per-project pricing
- Or Peony month-to-month
- Avoid annual commits
Regular use (3+ projects/year):
- Flat-rate pricing saves money
- Annual commitment may discount
- Peony unlimited rooms advantage
Multiple simultaneous projects:
- Unlimited rooms essential
- Per-project pricing prohibitive
- Peony Pro plan ($40/user/month) beats all
Start with Low-Cost
Low-cost strategy:
- Start with Peony Pro plan ($40/user/month)
- Validate use case
- Scale as needed
- Minimal investment
Avoid:
- Enterprise contracts upfront
- Features you don't need
- Long-term commits before validation
ROI Calculation
Cost of NOT using VDR:
Deal delays:
- 3-6 week longer due diligence
- $50k-$200k opportunity cost (founder time)
- Lost deal momentum
- Competitive disadvantage
Security breaches:
- $4.45M average breach cost
- Reputation damage
- Legal liability
- Customer trust loss
Unprofessional appearance:
- 10-15% lower valuations (fundraising)
- Reduced investor confidence
- Missed deals
- Competitive losses
Total risk: $50k-$4.5M+
VDR cost: $300-$10,000 per deal
ROI: 5-1500x depending on deal size and risk avoided
Conclusion
Virtual data room costs vary dramatically—from $40/user/month (Peony) to $5,000+/month (enterprise VDRs). Traditional per-page pricing models create unpredictable costs and limit usage, while transparent per-user pricing provides simplicity and value.
For most businesses—startups fundraising, mid-market M&A, VCs managing portfolios—Peony delivers optimal value: unlimited data rooms, complete features, enterprise security, and AI capabilities for just $40/user/month. Compared to traditional VDRs costing $5,000-$15,000 per deal, the savings are significant with superior features.
Calculate your VDR savings: Try Peony