
About
I came to Peony from Moelis & Company, where I worked in M&A across cross-border, healthcare, industrials, and consumer transactions.
Peony is the data room platform 6,800+ teams use to run M&A, fundraising, and diligence. My work here sits on the deal side: what buyers actually ask for, how sellers should stage disclosure, and what a diligence-ready business looks like from the banker's chair.
On this site I write about deal process for owners and founders selling or raising — often for the first time — in the sectors I covered as a banker.
Areas of expertise
Previously
- Investment Banking, M&A·Moelis & Company
Articles by Chris(8)
August 25, 2026
Ecommerce Due Diligence Checklist (2026): 7 Workstreams
The document-by-document checklist for buying an online business: reconcile the P&L against payout reports, verify traffic and suppliers, catch the red flags.
August 25, 2026
How to Sell a Beauty Brand (2026): Valuation, Buyers, Process
e.l.f. paid $800M at close plus a $200M earnout for rhode. Here is how beauty acquirers value, diligence, and structure a brand sale — and when not to sell.
August 25, 2026
How to Sell a Food and Beverage Brand (2026)
An operator's guide to selling a food or beverage brand in 2026: what buyers pay for, how they recast a deduction-riddled P&L, and the license-transfer traps.
August 25, 2026
How to Sell an Ecommerce Business in 2026: The Real Playbook
A banker's guide to selling a Shopify or Amazon FBA business: SDE multiples, the 2026 buyer landscape, and process. Average digital sale hit $270,802 in 2025.
August 19, 2026
Manufacturing Due Diligence (2026): The Certification, Capex, and Tariff Checks That Price the Deal
AS9100, ITAR, NADCAP, IATF 16949 transfer risk; the capex cliff; scrap/OEE/PPM verification; Section 232 at 50% and the USMCA July-2026 review. The sourced manufacturing DD playbook.
August 16, 2026
Healthcare Data Rooms: The Complete Guide (2026)
What a healthcare data room is, who uses one, the provider-side documents that go in it, whether it holds PHI, and what it costs in 2026 (flat $52/admin/mo).
May 11, 2026
Biotech M&A Data Room 2026: 12 Folders, FDA Audit Tiers, Phase-Gate Curve
How biotech M&A data rooms scale 100x from preclinical to BLA: Phase-Gate Document Mass Curve, 5-tier FDA Audit-Trail Matrix, 12 canonical folders, asset-vs-equity differential, CVR continuity, BIOSECURE + CFIUS overlay, plus 14 fresh 2025-2026 deal anchors.
March 22, 2026
Biotech Data Room Guide (9-Folder Checklist Inside) in 2026
An ex-Moelis M&A banker's guide to biotech VDRs for Series B rounds, pharma licensing, and M&A. Here is the 9-folder checklist I give every founder.
